Kverdes Competitors

Terra Firma drives value creation. Founded by Private Equity pioneer Guy Hands in 1994, Terra Firma has a 30+ year track record of investing in transformational private equity, operational real estate and infrastructure plus. Since establishment, Terra Firma has invested €18 billion in 43 businesses with an aggregate enterprise value of over €52 billion. Terra Firma means ‘solid ground’. It reflects our consistent and distinctive approach to investment. We buy asset-rich businesses in essential industries that can be transformed through fundamental change in the long term. As such, we invest time, money and expertise into transforming the strategy, operations and finances of the businesses we acquire, recognising that long term success is not achieved purely by focusing on short-term objectives but through dedicated partnership, integrity and tenacity.

Conscious Hotels is a stunning, sustainable hotel chain in the heart of Amsterdam and Utrecht, consisting of 5 hotels: Conscious Hotel Museum Square, Conscious Hotel Vondelpark, The Tire Station, Conscious Hotel Westerpark and Conscious Hotel Oudegracht. Also the organic food and beverage concepts Sticky Fingers and grab and go Conscious Café are part of the Conscious family. We strive to be as green, sustainable and eco-friendly as possible. But we don’t think sustainability needs to be shouted in your face. That’s why we take care of all the sustainable issues quietly in the background. And do it well. No fuss. We don’t make guests feel like they have to shower using only three teaspoons of water a day. We believe we can do good while looking good. So we’re happy to spend a lot of time getting our clean, contemporary looks right. Paying attention to even the smallest details. Does that make us sound vain? We’re just being kind to the planet and ourselves. Guests have the reassurance of knowing that the hotel is run on environmentally-sound principles and is Green Key Gold Certified. For example: the furniture comes from sustainable sources, all used materials are certified or recycled and cleaning is done without using chemicals.

Based in Tempe, Arizona, GreenTree Hospitality Group is a franchisor of the GreenTree Inn, GreenTree Inn & Suites, and GreenTree Boutique Collection brands, serving the value to mid-scale segments throughout the United States hotel market. GreenTree is committed to putting common sense back into the hotel franchise business, offering owner's a low-cost, high value franchise model without adopting a "one-size fits all"​ mentality. Become part of a growing hotel chain with flexible terms, dedicated support and a true ROI brand standard focus. For more information, visit www.greentreeinn.com