Kristina Roach Location
- California, United States
Kristina Roach Work
- 2026 -now Vice President Marketing @
- 2024 -2026 Senior Director, Head of Brand Marketing @
- 2023 -2024 Director, Head of Starbucks Brand Marketing @
- 2020 -2023 Director, Brand Management Food Service @
- 2018 -2020 Senior Brand Manager, PepsiCo JV @
- 2015 -2018 Senior Brand Manager, Strategy and Innovation @
- 2014 -2015 Shopper Marketing Manager @
- 2013 -2014 Digital Innovation Trade Marketing Manager @
- 2011 -2013 Digital Insights Manager @
- 2009 -2011 Shopper Marketing Manager, Grocery Channel @
- 2008 -2009 Associate Marketing Manager, Sam's Club @
- 2007 -2008 Senior Sales Analyst, Hidden Valley Ranch Dressing and KC Masterpiece Sauce @
- 2006 -2007 Senior Sales Analyst, Kingsford Charcoal @
- 2004 -2006 Sales Analyst, Specialty Brands @
- 2004 -2004 Intern @
- 2003 -2003 Intern @ Dieste Harmel Advertising Company
- 2002 -2002 Intern @
Kristina Roach Education
- St. Ursula Academy
- Santa Clara University
Bachelor of Arts (Marketing, Communications)
Kristina Roach Skills
- Customer Insight
- Shopper Marketing
- Integrated Marketing
- Marketing Strategy
- Marketing
- Retail
- Strategy
- Trade Marketing
- Marketing Communications
- Digital Marketing
- Grocery
- Relationship Marketing
- Consumer Products
- Consumer Insights
- Retail Marketing
- Experiential Marketing
- Consumer Behaviour
- In-store Marketing
- Consumer Insight
- Lifestyle
- Marketing Research
- Brand Management
- Leadership
- Strategic Planning
- Digital Media
- Product Innovation
- Social Media Marketing
- Brand Marketing
- Brand Development
- Consumer Marketing
- Business Strategy
- Product Development
- Brand Strategy
- Product Marketing
- E-commerce
- Product Management
- Project Management
- Advertising
- Management
- Social Media
- Marketing Management
- Cross-functional Team Leadership
Kristina Roach Summary
- Kristina Roach, based in California, United States, is currently a Vice President Marketing at Peet's Coffee. Kristina Roach brings experience from previous roles at Peet's Coffee, Nestlé and Starbucks. Kristina Roach holds a St. Ursula Academy. With a robust skill set that includes Customer Insight, Shopper Marketing, Integrated Marketing, Marketing Strategy, Marketing and more. Kristina Roach has 2 emails and 1 mobile phone numbers on RocketReach.
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