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KIWI’s purpose is simple. We aim to help people quit smoking around the world through the power of technology. KIWI is a simple, ease of use, multi features device that crafts empowering technology together with a sharp design to assist people during the harsh process of quitting smoking, without giving up the ritualistic pleasure associated with the linked gesture. Thanks to its carefully projected features, KIWI faithfully reproduces the experience of a traditional tobacco cigarette. In just a year and a half, it has succeeded in actively convincing over 2 million people to quit smoking all around the world. Customer satisfaction is our number one priority. In fact, every year we invest a top budget in R&D, in order to achieve our long standing goal of guaranteeing the quality and over the market-standard efficiency of our products. KIWI is distributed in 20 countries, spread over 3 continents: Customers can find us in Italy - where we are market leaders - as well as in Croatia, France, Germany, Spain, The Netherlands; Portugal, Switzerland, Greece, Canada, Estonia, Lithuania, Poland, Slovenia, Slovakia, Cyprus, Emirates, Russia, Belarus, Kazakhstan, Canada and Lebanon. Visit kiwivapor.com to learn all about us.

KIWI Questions

The KIWI annual revenue was $911 million in 2026.

Mattia Sparacino is the Founder and CEO of KIWI.

28 people are employed at KIWI.

Top KIWI Employees

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