Keyplay Information

If you’re doing account-based anything, you need the right accounts. Keyplay helps B2B sales & marketing teams find and prioritize their best-fit accounts for outbound, ABM, territory planning, and GTM strategy. Fast-growing SaaS companies like Iterable, Ashby, Hackerrank, Secureframe, and Mutiny use Keyplay to define their ICP, build quality territories, and optimize account selection for sales & marketing effectiveness. With Keyplay, your ideal account list is finally possible. 🔑▶️ Keyplay stands out from other options with 3 core pieces: 1.) Fit Score — Instantly model your ICP with AI Lookalikes and custom scoring. Accurate scoring, your way. 2.) Account Signals — Go beyond basic fields and filters with customized account signals. 3.) Account Discovery — Effortlessly find your next best accounts with CRM integrated discovery & recommendations. Unlike legacy ABM and data platforms, you can get started for free, and integrate with Salesforce or HubSpot CRM in minutes.