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Kevin Lau Location
San Diego, CA, US
Kevin Lau Work
Global Head of Customer Experience @ (October 2026 - Present)
Course Instructor and Creator @ (November 2022 - Present)
Vice President, Global Customer Marketing and Post-Sale Growth @ (March 2024 - October 2026)
Sr. Director, Global Customer Engagement @ F5 (August 2022 - March 2024)
Advisor, Customer Experience (CX) Program @ (November 2021 - May 2023)
Global Head of Customer Advocacy @ (January 2017 - July 2022)
Senior Manager, Customer Marketing @ (February 2015 - January 2017)
Founder and Digital Marketing Consultant @ Breakthrough Solutions Inc. (January 2006 - January 2017)
Digital Marketing Manager @ (January 2013 - January 2015)
Community Support Manager - Aol Mail and Alto Mail @ (January 2013 - December 2013)
Community Manager - Google TV @ (January 2012 - January 2013)
Global Safety and Security Project Coordinator @ (January 2010 - January 2012)
Kevin Lau Education
UC San Diego
Bachelor of Arts (B.A.) (Urban Studies and Planning / Sociology)
2004-2008
Kevin Lau Skills
Customer Marketing
retention marketing
Customer Engagement
Customer Advocacy
Online Marketing
Digital Marketing
Social Media Marketing
Email Marketing
Lead Generation
B2B Marketing
Blogging
Social Media
Web Marketing
Marketing
Marketing Strategy
Social Networking
Content Marketing
Online Advertising
Analytics
SEO
SMO
Entrepreneurship
Online Social Networking
Web Video
Brand Awareness
Digital Strategy
Facebook Marketing
B2B Marketing Strategy
Referral Network
Google Adwords
Demand Generation
Social Selling
SEM
Social Media Advertising
Google Adwords Professional
digital
Customer Retention
Online Advocacy
Advertising
Leadership
Facebook
Copywriting
Content Strategy
E-commerce
Start-ups
Public Relations
Business Development
Google Analytics
Strategy
Sales
Management
Web Analytics
Customer Satisfaction
AEO
AI Strategy
Accurate Prompting
Agentic Automation
Agentic Workflows
Anthropic Claude
B2C Marketing
Brand Ambassador Programs
Business-to-Business (B2B)
CAB
ChatGPT
Community Building
Community Engagement
Community Management
Cross-functional Team Leadership
Customer Advisory Boards
Customer Communication
Customer Experience
Customer Insight
Customer Journey Mapping
Customer Led Growth
Customer Lifecycle Management
Customer Loyalty
Customer Segmentation Strategy
Customer Service
Customer led
Event Marketing
Executive Engagement
Experiential Marketing
Generative AI
Global program leadership
Lifecycle marketing
PLG
Pipeline Generation
Post-Sale Strategy
Product Evangelism
Prompt Engineering
Retention Strategies
Storytelling
Thought Leadership
User Adoption
Voice of the Customer
Voice of the Customer Analysis
advocacy
post sale growth
E Commerce
Public Speaking
Start Ups
Retention
Fundraising
Research
Project Management
Event Planning
Kevin Lau Summary
Kevin Lau, based in San Diego, CA, US, is currently a Global Head of Customer Experience at Ingram Micro. Kevin Lau brings experience from previous roles at Product Marketing Alliance, Freshworks, F5 and California State University - East Bay. Kevin Lau holds a 2004 - 2008 Bachelor of Arts (B.A.) in Urban Studies and Planning / Sociology @ UC San Diego. With a robust skill set that includes Customer Marketing, retention marketing, Customer Engagement, Customer Advocacy, Online Marketing and more. Kevin Lau has 2 emails and 2 mobile phone numbers on RocketReach.
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