2021 -
now Director Commercial and Strategic Partnerships @
2019 -
2021 Assistant Director - Partnerships AIS and Sport Australia @
2017 -
2019 General Manager Commercial Sales @
2016 -
2017 General Manager Commercial @ Cycling Australia
2014 -
2016 Commercial Director @
2013 -
2013 Commercial Director @ Ford Performance Racing (FPR)
2010 -
2012 National Sponsorship and Brand Communications Manager @
2008 -
2010 National Sponsorship and Events Manager @
2005 -
2008 National Sponsorship and Internal Communications Manager @
1999 -
2005 National Sponsorship and Events Manager @
1996 -
1999 Sales and Marketing Executive @
Kelvin McAlpine Education
Deakin University
Bachelor of Education (B.Ed.) (Physical Education, Mathematics)
Glen Waverley Secondary College
Kelvin McAlpine Skills
Sponsorship Activation
Sponsorship
Retail
FMCG
Integrated Marketing
Social Media
Sponsorship Sales
Media Strategy
Brand Management
Stakeholder Management
Trade Marketing
Budgets
Digital Strategy
Brand Development
Marketing Strategy
Internal Communications
Sports Marketing
Customer Insight
Media Relations
Employee Engagement
Relationship Marketing
Marketing Management
Sports Management
Management
Brand Architecture
Sales
Leadership
Strategy
Sports
Negotiation
Contract Negotiation
Mobile Marketing
Corporate Events
Digital Marketing
Event Management
Brand Activation
Shopper Marketing
Corporate Branding
Consumer Insight
Football
Marketing Communications
Strategic Partnerships
Sales Promotion
Brand Implementation
Media Planning
Graphic Design
Market Planning
Direct Marketing
Marketing Research
Brand Awareness
Kelvin McAlpine Summary
Kelvin McAlpine, based in Melbourne, VIC, AU, is currently a Director Commercial and Strategic Partnerships at Australian Sports Commission. Kelvin McAlpine brings experience from previous roles at Sport Australia, South Australian Tourism Commission, Cycling Australia and Australian Sports Commission. Kelvin McAlpine holds a Bachelor of Education (B.Ed.) in Physical Education, Mathematics @ Deakin University. With a robust skill set that includes Sponsorship Activation, Sponsorship, Retail, FMCG, Integrated Marketing and more. Kelvin McAlpine has 2 emails and 3 mobile phone numbers on RocketReach.
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