Kelli McCarthy Email & Phone Number
Global Director, Next Gen DTC, Strategy and Transformation @ PepsiCo
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Kelli McCarthy Location
- New York, NY, US
Kelli McCarthy Work
- 2023 -now Global Director, Next Gen DTC, Strategy and Transformation @
- 2019 -2023 Director of Media Strategy and Investment @
- 2016 -2019 Director of Digital Innovation @
- 2014 -2016 Sr. Marketing Manager - Digital Customer Solutions @
- 2013 -2014 Director, Digital Marketing and Branding @
- 2008 -2013 Senior Manager, Digital Marketing @
- 2006 -2008 Global E-Commerce Marketing Coordinator @
Kelli McCarthy Education
- Michigan State University
BA (Entrepreneurship (honors program combining business with apparel & textile design))
Kelli McCarthy Skills
- Web3
- Loyalty Marketing
- Blockchain
- Metaverse
- Non-Fungible Tokens (NFTs)
- Web 3
- Marketing
- Email Marketing
- E-commerce
- Affiliate Marketing
- Direct Mail
- Apparel
- Omniture
- Corporate Branding
- Multi-channel Marketing
- Multi-channel Retail
- Analytics
- Web Analytics
- Digital Strategy
- Interactive Marketing
- Customer Segmentation Strategy
- SEO
- Mobile Marketing
- CRM Integration
- Global E-commerce
- Paid Search Strategy
- Comparison Shopping Engines
- Customer Loyalty Management
- CPG Industry
- Shopper Marketing
- Social Media Marketing
- Digital Marketing
- Food & Beverage
- Digital Media
- Social Media
- Online Marketing
- Data Analysis
Kelli McCarthy Summary
- Kelli McCarthy, based in New York, NY, US, is currently a Global Director, Next Gen DTC, Strategy and Transformation at PepsiCo. Kelli McCarthy brings experience from previous roles at PepsiCo and Ralph Lauren. Kelli McCarthy holds a BA in Entrepreneurship (honors program combining business with apparel & textile design) @ Michigan State University. With a robust skill set that includes Web3, Loyalty Marketing, Blockchain, Metaverse, Non-Fungible Tokens (NFTs) and more. Kelli McCarthy has 3 emails and 1 mobile phone numbers on RocketReach.
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