2021 -2025 Managing Director, Global Client Lead @
2020 -2021 General Manager @
2018 -2021 EVP, Director of Media North America @
2018 -2018 Media Consultant @
2002 -2018 President @
1998 -2002 Media Director @
1992 -1998 Media guy @ EvansGroup
Keith MacKay Education
University of Oregon
BS (Advertising)
1988-1992
Billings West Highschool 1984-1988
Keith MacKay Skills
Media Strategy
Traditional Media
Media Planning
Advertising
Outdoor Advertising
Digital Strategy
Interactive Marketing
Integrated Marketing
Integrated Media
Media Buying
Interactive Advertising
comScore
Simmons
Digital Media
Media Research
Mobile Marketing
Digital Marketing
OOH
SQAD
DoubleClick
Creative Strategy
Brand Development
Display Advertising
Rich Media
Brand Architecture
Mobile Advertising
Behavioral Targeting
Direct Response
Ad Exchanges
Ad Networks
Ad Serving
Program Management
Integration
Marketing Strategy
Keith MacKay Summary
Keith MacKay, based in New York, NY, US, is currently a Client President at Mindshare. Keith MacKay brings experience from previous roles at Ogilvy, MRM and MRM//McCann. Keith MacKay holds a 1988 - 1992 BS in Advertising @ University of Oregon. With a robust skill set that includes Media Strategy, Traditional Media, Media Planning, Advertising, Outdoor Advertising and more. Keith MacKay has 3 emails and 1 mobile phone numbers on RocketReach.
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