Born in the mountains out of love for freeride skiing, our passion for adventure runs deep. We believe that freeride is a mindset, an attitude, a drive to challenge convention, to forge your own path, to explore and discover, and choosing your own line. Based on this, our purpose is simple. As for our products, they all enable the freedom to be adventurous. Whether horizontally or vertically, on skis, by bike, or on foot, they offer the optimal balance of style and performance.
Our Scandinavian heritage is ever-present, and our commitment to doing better things in a better way is our never-ending responsibility. For memories, stories, products, and adventures that will withstand the test of time.
DI is the premiere source for consumer electronics accessories that make daily life easier, more productive and more enjoyable. While other accessories manufacturers put their time and money into copying each others' products, we put ours into understanding the big and small issues facing consumers, and inventing clever but simple solutions to these problems.
This spirit of innovation has allowed us to develop and market patented and industry-leading products for screen cleaning (ScreenDr®), tangle-free earbud/headphone storage (The Nest™), laser lens cleaning (CleanDr® featuring Zero Clearance™ Technology), radiation-shielded laptop desks (LapGuard™), and optical disc repair (SkipDr®). We market these products through some of the largest retailers in the U.S. and have sold almost ten million units of our original product, SkipDr, making it arguably the most successful consumer electronic accessory in history…at least until it's surpassed by ScreenDr, The Nest, or something else we'll surely invent as new technologies, and their attendant problems, continue to emerge.
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