Katy Roach Email & Phone Number
Director Product Technology - Transformation @ at&t
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Katy Roach Location
- Dallas, TX, US
Katy Roach Work
- 2024 -now Director Product Technology - Transformation @
- 2022 -2024 Director Customer Experience Strategist @
- 2021 -2022 Associate Director Customer Experience Strategist @
- 2020 -2021 Lead Customer Journey Manager @
- 2018 -2020 Lead Manager eCommerce - Digital Relevance @
- 2018 -2018 Senior Product Marketing Manager - Cybersecurity Solutions @
- 2017 -2018 Senior Strategic Pricing Manager - AT and T Partner Exchange @
- 2016 -2017 Manager - Network Operations @
- 2015 -2015 Leadership Development Intern - Corporate Strategy Video Development @
- 2012 -2014 Marketing Channel Manager - Meta Search and Display @ Travelocity
- 2010 -2012 Interactive Media Planner and Buyer @
- 2009 -2010 Assistant Interactive Media Planner @
- 2009 -2009 Interactive Media Intern @
- 2008 -2008 Executive Intern @ Tocquigny
- 2008 -2008 Hispanic Marketing Intern @
- 2008 -2008 Media Intern @ The Davis Group
- 2007 -2007 Advertising Intern @ Austin Monthly Magazine
Katy Roach Education
- Rice Business
Master of Business Administration (M.B.A.)
2014-2016 - The University of Texas at Austin
BS (Advertising, BA, Spanish)
2005-2009
Katy Roach Skills
- Product Lifecycle Management
- Customer Data
- Voice of the Customer
- Cultural Transformation
- Strategic Thinking
- Customer Analysis
- Leadership
- Project Management
- Business Transformation
- comScore
- SRDS
- Google Adwords
- SQAD
- MRI
- Mintel
- DoubleClick
- Atlas
- Media Buying
- Media Planning
- Interactive Marketing
- Digital Strategy
- Google Analytics
- Digital Media
- SEM
- Digital Marketing
- Integrated Marketing
- Web Analytics
- Advertising
- New Media
- Interactive Advertising
- Online Advertising
- Analytics
- Display Advertising
- Mobile Marketing
- Marketing
- PPC
- Social Media Marketing
- Strategy
- Online Marketing
- Customer Experience
- Customer Journey Mapping
- Customer Service
- Content Strategy
- Customer Journeys
- Communication
- Analytical Skills
- Media Strategy
- Presentation Skills
- Marketing Strategy
- PowerPoint
- Sales
- Microsoft Office
Katy Roach Summary
- Katy Roach, based in Dallas, TX, US, is currently a Director Product Technology - Transformation at AT&T. Katy Roach brings experience from previous roles at AT&T. Katy Roach holds a 2014 - 2016 Master of Business Administration (M.B.A.) @ Rice Business. With a robust skill set that includes Product Lifecycle Management, Customer Data, Voice of the Customer, Cultural Transformation, Strategic Thinking and more. Katy Roach has 5 emails and 2 mobile phone numbers on RocketReach.
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