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Katrin B Location
Germany
Katrin B Work
Head of Marketing @ (April 2025 - Present)
Marketing Lead @ (April 2023 - March 2025)
Director of Marketing @ (April 2018 - April 2023)
Senior Marketing Manager @ (January 2017 - April 2018)
Global Programs Regional Marketing Manager @ (September 2015 - December 2016)
Field Marketing Manager @ (September 2012 - August 2015)
Associate Marketing Programs Specialist @ (January 2007 - September 2012)
Freelancer Marketing @ Institute of Electronice Business (September 2004 - July 2006)
Katrin B Education
Institute of Electronic Business - UdK Berlin
Master's Degree (Electronic Business)
2003-2007
The Berlin School of Economics and Law
(Economics)
DDA - Die Dialog Akademie
(Online Marketing)
Katrin B Skills
Demand Generation
Marketing
Lead Generation
B2B Marketing
Marketing Automation
Go-to-market Strategy
Eloqua
CRM
Field Marketing
Segmentation
BPM
Event Management
Enterprise Software
SaaS
Sales Enablement
Nachfragegenerierung
Customer Relationship Management Crm
Sales
Process Improvement
Strategic Planning
Program Management
Go To Market Strategy
Social Media
Customer Service
Public Speaking
Research
Microsoft Excel
Katrin B Summary
Katrin B, based in Germany, is currently a Head of Marketing at Finetech. Katrin B brings experience from previous roles at Verimi, movingimage and Pegasystems. Katrin B holds a 2003 - 2007 Master's Degree in Electronic Business @ Institute of Electronic Business - UdK Berlin. With a robust skill set that includes Demand Generation, Marketing, Lead Generation, B2B Marketing, Marketing Automation and more.
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