Marketing Manager and Brand Manager @ (January 2003 - January 2007)
Kathryn Baker Education
University of Memphis
Bachelor of Arts (B.A.) (Journalism)
Millsaps College
Kathryn Baker Skills
Consumer Products
Cross-functional Team Leadership
Brand Management
Product Development
Brand Development
Segmentation
Shopper Marketing
Trade Marketing
Customer Insight
Marketing
Advertising
FMCG
P&L Management
Marketing Research
Market Planning
Public Relations
Nielsen
IRI
Integrated Marketing
Marketing Strategy
Competitive Analysis
Forecasting
Brand Equity
Customer Marketing
Digital Marketing
Brand Architecture
Spectra
B2B
Product Innovation
Marketing Management
Management
Strategy
Marketing Communications
Leadership
Product Marketing
Pricing
Pricing Strategy
Cross Functional Team Leadership
Kathryn Baker Summary
Kathryn Baker, based in Memphis, TN, US, is currently a General Manager, Commercial Segment (Strategy and Go-to-Market) at BlueScope Buildings North America, Inc.. Kathryn Baker brings experience from previous roles at BlueScope Buildings North America, Inc., E.C. Barton & Company, Hilton Worldwide and Wm Barr. Kathryn Baker holds a Bachelor of Arts (B.A.) in Journalism @ University of Memphis. With a robust skill set that includes Consumer Products, Cross-functional Team Leadership, Brand Management, Product Development, Brand Development and more. Kathryn Baker has 1 emails and 3 mobile phone numbers on RocketReach.
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