EVP, Integrated Strategy North America @ (April 2018 - October 2019)
EVP, Head of Retail and Experiential Strategy @ (December 2014 - March 2018)
Strategic Planning Director @ (April 2010 - December 2014)
Customer Development Manager @ (November 2008 - April 2010)
Customer Marketing Manager - Loblaw Team @ (October 2007 - October 2008)
Account Director @ BIG Image Marketing (January 2006 - October 2007)
Champion, Merchandising and Promotions @ (October 2003 - December 2005)
Senior Account Manager @ Ryan Partnership (January 1999 - January 2003)
Senior Account Manager @ Ryan Partnership
Sales and Marketing, Merchandising and Promotions @ Mattel Canada Inc. (April 1992 - March 1999)
Katherine Barks Education
Glendon Campus of York University | Campus Glendon de l’Université York
Bachelor of Arts (Sociology & French)
Dr. Norman Bethune C.I.
High School Diploma (Honours)
Katherine Barks Skills
Retail Marketing
Shopper Marketing
Sales Management
Consumer Insights
Experiential Marketing
Promotions
New Business Development
Retail
Strategic Planning
Merchandising
Sponsorship
Integrated Marketing
Key Account Management
Marketing Strategy
Relationship Marketing
Trade Marketing
Management
Customer Insight
Strategy
Brand Management
Account Management
Strategic Leadership
Team Leadership
Organizational Leadership
Leadership
Business Planning
Business Strategy
Brand Development
Business Development
Project Management
Customer Service
Digital Strategy
Applied Behavior Analysis
Customer Marketing
Data Analysis
Strategic Thinking
Design Research
Promotional Marketing
Teamwork
Business Process Mapping
User Experience Ux
User Experience
Katherine Barks Summary
Katherine Barks, based in Ontario, Canada, is currently a Vice President, Consumer and Business Strategy at Outpost379. Katherine Barks brings experience from previous roles at Outpost379, The Mars Agency, TracyLocke and Geometry Global. Katherine Barks holds a Bachelor of Arts in Sociology & French @ Glendon Campus of York University | Campus Glendon de l’Université York. With a robust skill set that includes Retail Marketing, Shopper Marketing, Sales Management, Consumer Insights, Experiential Marketing and more. Katherine Barks has 2 emails and 1 mobile phone numbers on RocketReach.
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