Katharina Behme's Location
Bavaria, Germany
Katharina Behme's Work
- Director CRM and Marketing Intelligence @ Mytheresa
- Head of CRM and Marketing Intelligence @ Mytheresa
- Teamlead CRM @ Mytheresa
- Lecturer @ Hochschule für Technik Stuttgart
- Manager Data Projects and Accounts @ PAYBACK
- Consultant Insight Delivery @ emnos
- Lecturer @ Steinbeis-Hochschule Berlin
- Project Lead Corporate Education @ Steinbeis Center of Strategic Management
- Freelance Consultant Retail Practice @ Kienbaum Consultants International
Katharina Behme's Education
- HHL Leipzig Graduate School of Management
Dr. rer. oec (Marketing)
2015 - 2018 - Industrie und Handelskammer // Chamber of Commerce and Industry
Wirtschaftsmediatorin (IHK)// Business Mediator (CCI)
2021 - 2021 - EADA - Escuela de Alta Dirección y Administración
Master's degree (International Management)
2008 - 2009
- EBS Universität für Wirtschaft und Recht
Bachelor of Science (BS) (General Management)
2005 - 2008
Katharina Behme's Skills
- Shopper Marketing
- Loyalty Programs
- Direct Marketing
- FMCG
- Corporate Education
- Customer Insight
- Customer Lifecycle Management
- Sales and Service Training
- Customer Data
- CRM
Katharina Behme's Summary
Katharina Behme, based in Bavaria, Germany, is currently a Director CRM and Marketing Intelligence at mytheresa.com, bringing experience from previous roles at mytheresa.com, Hochschule für Technik Stuttgart – University of Applied Sciences and PAYBACK. Katharina Behme holds a 2015 - 2018 Dr. rer. oec in Marketing @ HHL Leipzig Graduate School of Management. With a robust skill set that includes Shopper Marketing, Loyalty Programs, Direct Marketing, FMCG, Corporate Education and more, Katharina Behme contributes valuable insights to the industry. Katharina Behme has 1 email on RocketReach.
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