Senior Customer Strategy Lead @ (July 2022 - February 2025)
Manager - Customer Research and Insights @ (August 2021 - July 2022)
Senior Manager - Strategy and Insights @ (February 2021 - August 2021)
Consumer Research Manager @ (August 2015 - February 2021)
Account Director, Research and Consulting @ (April 2014 - August 2015)
Director - Research and Strategy @ (July 2012 - March 2014)
Consumer Research Manager @ (October 2006 - July 2012)
Senior Project Manager @ (July 2002 - July 2006)
Research Consultant @ Sweeney Research (January 2006 - January 2006)
Kate Ives Education
University of Leeds
French & Business Studies (International Business)
1996-2000
BSB - Burgundy School of Business 1998-1999
Kate Ives Skills
Market Research
Market Analysis
Marketing Strategy
Retail
Marketing Research
Market Planning
Email Marketing
Marketing Communications
Online Advertising
Digital Marketing
Customer Insight
Segmentation
Analytics
Strategy
Consumer Behaviour
Data Analysis
Quantitative Research
Kate Ives Summary
Kate Ives, based in Sydney, NSW, AU, is currently a Lead Strategic Designer - Futures at Transport for NSW. Kate Ives brings experience from previous roles at Transport for NSW and Scentre Group (Owner and Operator of Westfield in Aus and NZ). Kate Ives holds a 1996 - 2000 French & Business Studies in International Business @ University of Leeds. With a robust skill set that includes Market Research, Market Analysis, Marketing Strategy, Retail, Marketing Research and more. Kate Ives has 3 emails on RocketReach.
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