Juno Information

Great companies and brands understand their users deeply. Juno was built by a founding team with over 25 years of experience in human behavioural research. They travelled the world researching for their clients before building Juno from that unique domain expertise. Juno is not a wrapper or a prompt. It is a custom-built model that we post-trained ourselves. Its sole purpose is to pursue reasoning and truth in every interview, and communicate that clearly to you. Juno runs adaptive, mixed-method interviews via text and voice, within the participant's browser. Adaptive means unstructured, objective-led interviews that do not follow a script but contextualise to each individual participant in real time. Juno uses judgement to determine how best to achieve study objectives with optimal coverage, allowing participants to share their reasoning, motivations, examples, and definitions in their own words. Juno speaks in the participant's language, can include stimuli (images, videos, audio, or external URLs), and offers a full range of pre-defined quantitative questions, including rating scales, ranking, number, yes/no, single choice, and multi-select. Juno also offers participant recruitment.