Joyfluent Information

Joyfluent is a consumer healthcare company that develops and licenses ingredient technologies to help brands deliver functional benefits through beverages. Our first technology, launched through BrewJoy, helps defend against coffee stains without changing taste or the drinking experience. Our first product, BrewJoy, is a smile-safe drink mix designed to help defend against coffee stains while preserving the coffee experience people love. But BrewJoy is only the beginning. Our long-term vision is to build an ecosystem of products that seamlessly integrate into daily routines, combining scientific research, thoughtful design, and consumer-first experiences to help millions of people live healthier, happier lives. Founded in Chicago, Joyfluent brings together expertise across dentistry, food science, chemistry, product development, and consumer innovation to rethink what everyday wellness can look like. Learn more at drinkjoy.com.