Email Production Manager | Global CSMB Marcom Operations @ (April 2010 - September 2010)
Marketing Coordinator @ Ron White Shoes (June 2006 - April 2009)
Johnny Basto Education
Marketing Week Mini MBA with Mark Ritson
(Marketing)
2021-2021
MIT Sloan School of Management
(Marketing)
2018-2019
Cambrian College
(Advertising)
2005-2006
Laurentian University/Université Laurentienne
Bachelor of Arts (Psychology)
2001-2005
Johnny Basto Skills
Advertising
Agency and Vendor Management
Braze
Budget Management
CRM
CRM Program Management
CRM Strategy and Management
Campaign Analytics & Optimization
Campaign Management
Creative Strategy
Cross-functional Team Leadership
Customer Engagement
Customer Lifecycle & Retention Marketing
Customer Retention and Loyalty Marketing
Database Marketing
Demand Generation
Digital Marketing
Digital Strategy
Direct Mail
Direct Marketing
E-Commerce
Email Deliverability
Email Marketing
Global Campaign Strategy and Execution
Go-to-Market Strategy
Growth Marketing
Integrated Marketing Strategy & Execution
Loyalty Marketing
Marketing
Marketing Automation
Marketing Campaign Management
Marketing Communications
Marketing Strategy
Multi-channel Marketing
Omni-Channel Marketing
Omnichannel Campaign Planning
Online Advertising
Online Marketing
Paid Media and Performance Marketing
People Development
Performance Marketing
Product Marketing
Retail Marketing
Retention Strategies
Sales
Senior Stakeholder Management
Social Media
Team Building
Team Leadership
Lead Generation
Customer Acquisition
Event Management
Strategic Planning
Multi Channel Marketing
Customer Service
E Commerce
Microsoft Excel
Coaching
Strategy
Johnny Basto Summary
Johnny Basto, based in Toronto, ON, CA, is currently a Senior Manager, Digital Marketing at Grafton Apparel Ltd.. Johnny Basto brings experience from previous roles at Office of a Member of Parliament, SSENSE and Indigo. Johnny Basto holds a 2021 - 2021 Marketing Week Mini MBA with Mark Ritson. With a robust skill set that includes Advertising, Agency and Vendor Management, Braze, Budget Management, CRM and more. Johnny Basto has 1 emails and 1 mobile phone numbers on RocketReach.
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