John Shumate Email & Phone Number
SVP Client Consulting and Brand Experience @ GMR Marketing
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John Shumate Location
- North Carolina, United States
John Shumate Work
- 2025 -now SVP Client Consulting and Brand Experience @
- 2019 -now Executive Board Member @
- 2023 -2025 Fractional CMO and Strategic Consultant | Board Executive @ JAS Business Consultants
- 2021 -2023 VP Global Brand Marketing @
- 2020 -2020 Group Vice President Brand Marketing - Luxury Properties │ Sports │Entertainment │ Partnerships @
- 2018 -2019 Vice President Marketing and Brand Management @
- 2016 -2018 Director, WATER+ Strategy and Innovation @
- 2013 -2016 Director, Marketing, SE Region ► Strategic Integrated Marketing | Mission and Vision | Revenue Growth @
- 2006 -2013 Marketing Brand Manager, Gatorade ► Brand Development | Consumer Marketing | Integrated Marketing @
- 2005 -2006 Partnership Marketing and Activation Manager ► Strategic Partnerships | Sponsorship Management @
- 2004 -2005 Partnership Marketing and Activation Manager ► Sports Marketing | Strategic Partnerships @
- 2003 -2004 Special Events, Entertainment and Broadcasting Specialist ► Sports Marketing | Consumer Engagement @
- 2001 -2002 Business Development and Partnership Activation Specialist ► Strategic Partnerships | Brand Management @
John Shumate Education
- Columbia Business School
Executive Education (Digital Marketing: Customer Engagement, Social Media, Planning & Analytics)
- Florida Atlantic University
Master of Business Administration (MBA) (Marketing/Sports Management)
- Wittenberg University
B.A. (Business Management)
John Shumate Skills
- Creative Agencies
- Business Building
- Annual Budgeting
- Long-term Vision
- Customer-Focused Selling
- Thinking Skills
- New Media
- Financial Goals
- Critical Thinking
- Astute
- Cultural Diversity
- Succession Planning
- Builds Relationships
- Executive Team Member
- Social Media
- Business Strategy
- Public Relations
- Creative Services Management
- Creative Strategy
- Field Marketing
- P&L Management
- Change Management
- Cross-functional Collaborations
- Negotiation
- Marketing Campaign Management
- Market Analysis
- Campaigns
- Marketing Budget Management
- Strategic Marketing
- Budget Management
- Product Management
- Product Marketing
- Media & Entertainment
- Senior Executive Leadership
- Thought Leadership
- Organizational Leadership
- Brand Management
- Marketing Strategy
- Social Media Marketing
- Event Management
- Integrated Marketing
- Brand Development
- Sports Marketing
- Digital Marketing
- Business Development
- Digital Strategy
- Account Management
- Competitive Analysis
- Content Development
- Content Management
- Media Planning
- Shopper Marketing
- Customer Insight
- Strategic Partnerships
- Cross-functional Team Leadership
- Customer Engagement
- Talent Management
- Innovation Management
- Strategic Vision
- Strategy Development
- Revenue & Profit Growth
- Growth Strategies
- Strategy Execution
- Consumer Marketing
- Sponsorship Negotiations
- Sponsorship Management
- Talent Relations
- Consumer Insight
- Business Insights
- Social Networking
- Team Leadership
- Virtual Teams
- Strategic Communications
- Digital Communication Strategy
- BPMN
- Business Analysis
- Executive Development
- Marketing Leadership
- Enterprise Marketing
- Career Management
- Building Relationships
- Promotions
- Snacks
- Microsoft Office
- Development
- Digital Media
- Marketing
- Cross Functional Team Leadership
- Sponsorship
- PowerPoint
- Event Planning
- Sales
- Revenue and Profit Growth
- Microsoft Excel
- Contract Negotiation
- Market Share
- Point of Sale
- Import
- Differentiation
- SEC
- Positioning
- Directing
- Brewing
- Offering
- Business Administration
- Project Management
- Internal Audit
- Brand Architecture
- Concept Generation
- Magicians
- History
- Grocery
- Net
- Wal Mart
- Export
- Coordinated
- Articulating
- Sports
- Multi Channel Marketing
- Pizza
- Demand Generation
- Pipelines
- Pepsi
- Engagement
- Jackets
- Financials
- Chrysler
- North American
- Perception
- Lto
- Verizon
- Jeep
- Evolve
- Orlando
- Partnership Marketing
- Professional Sports
- Nhl
- Channel
- Entertainment
- Cost Savings
- Yahoo
- Partnerships
- Marketing Teams
- Portfolio
- Sourcing
- Depot
- Columbus
- Revenue
- Retail
- Concerts
- Strategic Planning
- Chicago
- Execution
- Target Identification
- Beverage
- Branded Content
- Broadcast
- Mega
- Art
- 8mm
- Branding
- Investments
- Customer Service
- Cost
- Organizational Restructuring
- Blueprint
- Expenses
- Business Management
- Corporate Finance
- Visionary
- Structure
- Company Launch
- Brand Strategy
- P&l
- Responsibility
- Sales Contracts
- Agenda
- Partnership Activation
- Bcs
- NFL
- Music
- Advertising Agency
- Analysis
- Activations
- Pepsico
- Media
- Contractual Agreements
- Accounting
- Engaging
- Web Video
- Players
- Consumer
- Management
- Florida
- Strategy
- Brand Identity
- Super Bowl
- Business Alliances
- Proposal Writing
- Restful Web Services
- Data Driven Marketing
- Presentations
- Nba
- Miami
- Special Events
- Renewal
- Cat
- Franchising
- Miller
- Driving
- Segmentation
- Universities
- IBS
- Athletics
John Shumate Summary
- John Shumate, based in North Carolina, United States, is currently a SVP Client Consulting and Brand Experience at GMR Marketing. John Shumate brings experience from previous roles at Wittenberg University, JAS Business Consultants, Champion and MGM Resorts International. John Shumate holds a Executive Education in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics @ Columbia Business School. With a robust skill set that includes Creative Agencies, Business Building, Annual Budgeting, Long-term Vision, Customer-Focused Selling and more. John Shumate has 4 emails and 3 mobile phone numbers on RocketReach.
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