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John Ploetz Location
New York, NY, US
John Ploetz Work
2022 -now Vice President, Strategic Planning Director @
2020 -2022 Vice President, Strategy Director @
2005 -2020 Group Strategic Planning Director @
2000 -2005 Vice President, Group Management Director @
1996 -2000 Account Director @
1986 -1996 Account Supervisor @
John Ploetz Education
Little Valley Central School
Cornell University
John Ploetz Skills
Strategic Planning
Brand Architecture
Innovation Strategy/Platforms
Marketing Strategy
Market Research
Integrated Marketing
Creative Strategy
Digital Strategy
Brand Management
Advertising
Digital Marketing
Customer Insight
Brand Development
Competitive Analysis
Interactive Advertising
Outdoor Advertising
Media Planning
Strategy
Interactive Marketing
Segmentation
Marketing
Social Media
Packaging Design
Quantitative Research
Market Analysis
Consumer Insights
Management
Leadership
Qualitative Research
Creative Direction
New Product Ideas
Product Naming
Focus Group Moderating
Product Claim Innovation
Workshop Moderation
Portfolio Strategy
Brand Vision, Purpose & Positioning
B2B Strategy & Communications
John Ploetz Summary
John Ploetz, based in New York, NY, US, is currently a Vice President, Strategic Planning Director at Fcbcure, an FCB Health Company. John Ploetz brings experience from previous roles at McCann Health, The Seiden Group, Pedone and Deutsch. John Ploetz holds a Little Valley Central School. With a robust skill set that includes Strategic Planning, Brand Architecture, Innovation Strategy/Platforms, Marketing Strategy, Market Research and more. John Ploetz has 3 emails and 2 mobile phone numbers on RocketReach.
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