John Perella Email & Phone Number
Chief Marketing Effectiveness Officer
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John Perella Location
- London, GB
John Perella Work
- Chief Marketing Effectiveness Officer @ Perella Mackay Ltd (December 2022 - Present)
- Head of Marketing Effectiveness and Optimisation @ (April 2018 - December 2022)
- Managing Partner, APAC @ (September 2013 - February 2018)
- Managing Partner, APAC @ (May 2013 - August 2013)
- Director @ (May 2010 - May 2013)
- Head of Accountability, Worldwide @ (January 2008 - January 2010)
- Associate Director @ (January 2007 - January 2008)
- Effectiveness Manager @ MPG (January 2005 - January 2007)
- Senior Econometrician @ (January 2001 - January 2005)
- Junior Statistician @ (September 1998 - December 2001)
John Perella Education
- University of Newcastle-upon-Tyne
BSc (Mathematics & Statistics)
- Royal Grammar School, Newcastle Upon Tyne
Bachelor's degree (Mathematics and Statistics)
John Perella Skills
- Microsoft Excel
- Predictive Modeling
- Econometric Modeling
- Marketing Mix Modeling
- Segmentation
- Customer Insight
- Predictive Analytics
- Media Planning
- Business Strategy
- Media Strategy
- Strategy
- Leadership
- Econometrics
- Analysis
- Quantitative Research
- Statistical Modeling
- Microsoft Office
- Quantitative Analytics
- Statistics
- Digital Strategy
John Perella Summary
- John Perella, based in London, GB, is currently a Chief Marketing Effectiveness Officer at Perella Mackay Ltd. John Perella brings experience from previous roles at Tesco, Data2Decisions and Holmes & Cook. John Perella holds a BSc in Mathematics & Statistics @ University of Newcastle-upon-Tyne. With a robust skill set that includes Microsoft Excel, Predictive Modeling, Econometric Modeling, Marketing Mix Modeling, Segmentation and more. John Perella has 1 mobile phone numbers on RocketReach.
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