2010 -
2012 Group Director, Integrated Business Analysis Capabilities @
2006 -
2010 Director, Category Planning @
1999 -
2006 Vice President, Client Services @
1996 -
1999 Manager of Category Management @
1989 -
1995 Regional Marketing Mgr @
John Knapp Education
Stephen F. Austin State University
BBA (Marketing)
1980
-
1984
John Knapp Skills
Consumer Products
Beverage Industry
FMCG
Nielsen
Management
Shopper Marketing
Customer Insight
Direct Store Delivery
CPG Industry
Marketing Research
Segmentation
Consumer Insight
Market Analysis
Analytics
Consumer Behaviour
Integrated Marketing
Market Planning
Marketing
Brand Equity
Categorization
Market Research
Trade Marketing
Competitive Analysis
P&L Management
Business Insights
IRI
Brand Management
Key Account Development
AC Nielsen
Pricing Strategy
Customer Marketing
Consumer Behavior
Fast-Moving Consumer Goods (FMCG)
Leadership
Retail
Business Analysis
Sales Management
Financial Analysis
Analysis
Fast Moving Consumer Goods Fmcg
Fast Moving Consumer Goods
John Knapp Summary
John Knapp, based in Fayetteville, AR, US, is currently a Vice President, Category Insights and Solutions at Reyes Coca-Cola Bottling. John Knapp brings experience from previous roles at Great Lakes Coca-Cola Bottling, MillerCoors and The Coca-Cola Company. John Knapp holds a 1980 - 1984 BBA in Marketing @ Stephen F. Austin State University. With a robust skill set that includes Consumer Products, Beverage Industry, FMCG, Nielsen, Management and more. John Knapp has 3 emails and 3 mobile phone numbers on RocketReach.
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