2020 -now VP Media, Digital and Marketing Excellence @
2018 -2020 Media and Digital Marketing Director MEU @
2017 -2020 Media Director MEU @
2015 -2017 Global Connections Director - Head of Programmatic @
2011 -2015 Director Media, Digital marketing and Marketing Research Europe @
2009 -2011 Group Director Media and Promotions @
2008 -2009 EU Group Media Manager @
1998 -2007 Marketing Services Manager @
1996 -1998 Brand Manager Coca-Cola @
1992 -1996 Brand Manager Douwe Egberts @
Johan Houben Education
KU Leuven
Master (Business Administration)
1989-1991
KU Leuven
Master in Law (European Economic law)
1984-1989
Johan Houben Skills
Digital Marketing
Marketing Management
FMCG
Marketing Research
Customer Insight
Media Planning
productivity
Public Relations
Strategy
Integrated Marketing
Advertising
Market Research
Marketing Strategy
Management
Digital Strategy
Fast-Moving Consumer Goods (FMCG)
Business Strategy
Marketing
Business Planning
Brand Management
Brand Equity
Segmentation
Trade Marketing
Leadership
Customer Service
Social Media Marketing
Fast Moving Consumer Goods Fmcg
Social Media
Fast Moving Consumer Goods
Johan Houben Summary
Johan Houben, based in Lenzburg, AG, CH, is currently a VP Marketing Excellence at Hero Group. Johan Houben brings experience from previous roles at Hero Group, Mondelēz International and The Coca-Cola Company. Johan Houben holds a 1989 - 1991 Master in Business Administration @ KU Leuven. With a robust skill set that includes Digital Marketing, Marketing Management, FMCG, Marketing Research, Customer Insight and more. Johan Houben has 1 emails and 3 mobile phone numbers on RocketReach.
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