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Joel Irwin Location
South Padre Island, TX, US
Joel Irwin Work
Sr Manager, CRM @ (October 2025 - Present)
Fractional Marketing Consultant @ Self-employed (September 2024 - September 2025)
Director of Marketing @ (February 2022 - August 2024)
Senior Marketing Manager @ (May 2020 - February 2022)
Senior Retention Marketing Manager @ (June 2018 - May 2020)
Senior CRM Manager @ (September 2017 - June 2019)
Senior Retention Marketing Manager @ (September 2014 - September 2017)
Senior Email Marketing Manager @ (September 2013 - July 2014)
Email Marketing Manager @ (September 2010 - September 2013)
Joel Irwin Education
University of Missouri-Kansas City
Master of Business Administration - MBA (Direct Marketing)
University of Missouri-Columbia
Bachelor's degree (Phi Gamma Delta)
Joel Irwin Skills
Analytics
E-commerce
Direct Marketing
Omniture
Email Marketing
Online Marketing
Google Adwords
Social Media Marketing
Google Analytics
PPC
SEM
Marketing Strategy
CRM
Digital Marketing
Web Analytics
Marketing
Strategy
E Commerce
Email Deliverabilty
Mentoring
Marketing Automation
Microsoft Excel
Salesforce Marketing Cloud
Project Management
Cordial Implementation
Joel Irwin Summary
Joel Irwin, based in South Padre Island, TX, US, is currently a Sr Manager, CRM at Baked by Melissa. Joel Irwin brings experience from previous roles at Self-employed, Mrs. Fields Gifting and Licensing, LLC and PlanetArt. Joel Irwin holds a Master of Business Administration - MBA in Direct Marketing @ University of Missouri-Kansas City. With a robust skill set that includes Analytics, E-commerce, Direct Marketing, Omniture, Email Marketing and more. Joel Irwin has 2 emails and 3 mobile phone numbers on RocketReach.
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