Joel Castillo Email & Phone Number

Demand Generation and Performance Marketing Lead — Director-Level Scope @ ZimVie

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Joel Castillo Location

Lake Worth, FL, US

Joel Castillo Work

Demand Generation and Performance Marketing Lead — Director-Level Scope @ (April 2023 - Present)
Founder and Go-to-Market Engineer — Side Venture @ DISURI Beauty (DTC / B2B2C Skincare) (January 2024 - Present)
Demand Generation and Performance Marketing Manager — Pharmaceutical Media @ Kinesso (IPG Health) (December 2021 - January 2023)
Director, Demand Generation and Performance Marketing — Legal Services @ GoldLaw.com (March 2020 - June 2022)
Director, Demand Generation and Performance Marketing — Multi-Brand Portfolio @ (December 2019 - March 2020)
Co-Founder and Head of Marketing — Education Venture @ The HUB Palm Beach (Membership Education & Coworking) (January 2018 - January 2020)
Demand Generation and Performance Marketing Manager — Healthcare and Tech @ Cross Country Healthcare | MyTechHelp | Sovi Digital (January 2010 - January 2016)

Joel Castillo Education

Full Sail University
Computer Science Coursework
2011-2013

Joel Castillo Skills

Demand Generation & Growth Marketing
A/B & Multivariate Testing
ABM & Intent Data (6sense, Bombora)
AI & Data-Driven Analytics
AI Agent & App Development (Cursor, Claude Code)
AI/LLM Search Visibility
Account-Based Marketing (ABM)
Advertising
Affiliate (CJ Affiliate) & UGC Creators (JoinBrands)
Affiliate Marketing
Answer Engine Optimization (AEO)
Apollo.io
Artificial Intelligence (AI)
Audience Segmentation & Retargeting
B2B Medical Device & Pharma (long, complex cycles)
B2B Pipeline & B2B2C Pull-Through
Beauty/Skincare DTC & Marketplaces (Amazon, Walmart)
Budget Pacing & Agency Management
Business-to-Business (B2B)
CE-Accredited Course & Symposium Marketing
CPL
CRM & Marketing Automation
CRO / A/B Testing
CTV, DOOH, & Omnichannel Media Buying
Call Center Architecture
Call Center Development
Call Tracking
Clay
Connected TV (CTV) & Streaming Audio (Spotify)
Content Engine Automation
Content Syndication
Contract Research Organization (CRO)
Conversion Optimization
Data Analysis
Digital Marketing
Digital Strategy
E-commerce
Education-to-Pipeline Contribution
Email Marketing
FDA/Regulatory-Compliant Marketing
First-, Second- & Purchase/Credit-Card Data
Full-Funnel Paid Media
Generative Engine Optimization (GEO)
Go-to-Market Strategy (GTM)
Google Ads
Google Ads (Search, PMax, Display)
Google Adwords
Google Analytics
Google Analytics (GA4)
Google Tag Manager
Google Webmaster Tools
Hands-On & Cadaver Course Promotion
HubSpot
HubSpot (Marketing Hub, CRM, Workflows, Landing Pages)
LLM Prompt Engineering
Landing Page Optimization
LinkedIn Advertising
Marketing Attribution
Marketing Automation & CRM
Marketing Strategy
Meta Ads
Microsoft Power BI
Multi-Vertical Audience Segmentation
On-Demand Webinar Programs
Online Advertising
Online Lead Generation
Online Marketing
Online Reputation Management
Organic Search
PPC
Paid Media Strategy
Performance Marketing
Pipeline Contribution Reporting
Power Automate / Zapier / Make.com
Product Marketing
Programmatic (StackAdapt, The Trade Desk, DV360)
Programmatic Advertising
Programmatic Media Buying
Project Management
Python / JavaScript
RealGUIDE Software Training
Registration & Reminder Email Campaigns
Retail & Spa Activations
SEO
Salesforce.com
Site Architecture
Software as a Service (SaaS)
Structured Data
Study Clubs
Tableau
Technical & Content SEO
UTM Governance
User Experience
Web Analytics
Web Design
Web Development
Webinars & Educational Content
Website Development
XML
ZimVie Institute Program Promotion
E Commerce
Landing Page
Performance Based Marketing
Website Redesign
Wire Framing
Keyword Analysis
Agile Project Management
Search Engine Submission
Keyword Research
Mobile Design
Competitive Analysis
Lead Generation
Mobile Applications
Online Reputation
Marketing
Web Project Management
Link Building
WordPress
A/B testing
Website Management
User Interface Design
Cost Per Acquisition
Mobile Technology
Directories
Webmaster Services
Performance Based
Performance Management

Joel Castillo Summary

Joel Castillo, based in Lake Worth, FL, US, is currently a Demand Generation and Performance Marketing Lead — Director-Level Scope at ZimVie. Joel Castillo brings experience from previous roles at DISURI Beauty (DTC / B2B2C Skincare), Kinesso (IPG Health), GoldLaw.com and Seychelle Media. Joel Castillo holds a 2011 - 2013 Computer Science Coursework @ Full Sail University. With a robust skill set that includes Demand Generation & Growth Marketing, A/B & Multivariate Testing, ABM & Intent Data (6sense, Bombora), AI & Data-Driven Analytics, AI Agent & App Development (Cursor, Claude Code) and more. Joel Castillo has 1 emails and 3 mobile phone numbers on RocketReach.