In 1948 Royal Jewelers opened its doors as a specialty, family-run jewelry store. Over half a century later, Royal continues to operate as an independent retail jewelry store, offering the best designer jewelry and Swiss timepieces in New England. What makes Royal so different? It’s the warm, personal touch of our knowledgeable staff and the distinctive offering of the country’s most prestigious jewelry designers and Swiss watches that make Royal sparkle.
Royal Jewelers has the distinction of having more jewelry designers un one roof than any other jeweler in all of New England. Royal is one of the first jewelers to display by designer in a boutique style making shopping for the consumer easy and friendly. The David Yurman store inside Royal Jewelers is the first of its kind in the world and offers the largest selection of Yurman Jewelry and timepieces.
The Royal Jewelers sales team is non-commission, therefore never pressured to make a sale. Our goal is to assist you in purchasing the world’s prettiest jewelry with friendly service at a great price. Our founder often said, “Our customers are as valuable as the jewelry we sell.”
We believe in freedom of style
in celebrating moments, big and small
in standing up and standing out
in the power of brightening someone’s day
in limited cost and unlimited possibilities
At Bling, we do what we do so you can show who you are.
That’s why we created Bling Jewelry. To be the place you go for stylish, high-quality, this-is-me jewelry—no matter who you are. Because everyone has a touch of the adventurer in them and more than one side to express. Who doesn’t need something classic and something trendy? Something for fun and something for those special days in life you’ll always remember. And don’t forget something for the people you love.
How do we put our collection together? We listen to what you want—and use our finely honed fashion sense, so we see not just what fashion dictates but what people fall in love with and buy.
Then our team of designers and manufacturers deliver the pieces you want—to our quality levels and for our great price. There’s always new inspiration to dive into.
You may notice our latest inspiration in our logo and new signature piece. They express endless luck and love—two things everyone can use a little more of.
At Bling, we do what we do so you can show who you are.
OUR INSPIRATION
The joy and spirit behind our fashionable jewelry stems from our founder – Elena Castaneda. From the warmth and diversity of her Peruvian-German roots and entrepreneurial New York upbringing, she created the diverse, top-selling collections. As a woman of many distinctions—image consultant to the international glitterati, Manhattan boutique owner, and pioneer in online sales—she knew she could bring the style of the stars to everyone in an easy, affordable way. Today Bling is a number-one-selling fashion jewelry site and a multi-million dollar company producing jewelry around the world. Elena keeps our collections fresh and on trend while building her vision of sharing joy, luck, and love.