Jennifer Shumar Email & Phone Number
Vice President, Marketing Data Strategy @ Informa Engage
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Jennifer Shumar Location
- Pittsburgh, PA, US
Jennifer Shumar Work
- Vice President, Marketing Data Strategy @ (March 2025 - Present)
- Senior Director, Audience Data and Strategy @ (March 2022 - October 2025)
- Director, Marketing Data Solutions @ (January 2019 - March 2022)
- Data Analysis Manager @ (September 2017 - January 2019)
- Data Manager, SmartReach @ (January 2014 - September 2017)
- Sr. Project Manager @ Chase Park Grants, LLC (November 2011 - December 2013)
- Marketing Professional @ Freelance (December 2010 - December 2013)
- Sr. Director of Audience Development @ (July 2009 - November 2010)
- Sr. Director, Integrated Marketing @ (November 2008 - July 2009)
- Business Data Analyst @ (September 2008 - November 2008)
- Director of Database Marketing @ (November 2006 - September 2008)
- Attendee Marketing Director @ (January 2004 - November 2006)
- Database Marketing Director @ (January 2002 - January 2004)
- Customer Service Manager @ Healthwell.com, New Hope Natural Media (January 2000 - January 2001)
- Registration and Telemarketing Manager @ (March 1998 - January 1999)
- Special Projects Coordinator, Circulation and Reader Service Manager @ (March 1997 - March 1998)
- Events Director @ (January 1996 - January 1997)
- Co-Author and Researcher @ (January 1996 - January 1996)
Jennifer Shumar Education
- Ball State University
MPA (Public Administration)
1993-1995 - Ball State University
BS (History)
1989-1993 - Delta High School
Diploma (General Studies)
1985-1989
Jennifer Shumar Skills
- Advertising
- Analytics
- B2B
- B2B Marketing
- B2B Marketing Strategy
- Brand Management
- Business Development
- Business-to-Business (B2B)
- Copywriting
- Creative Direction
- Creative Direction & Copywriting
- Data Analysis
- Data Collection
- Database Development & Lists
- Digital Marketing
- Digital Strategy
- Direct Mail
- Direct Marketing
- Email Marketing
- Emotional Intelligence
- Event Planning
- Fundraising
- Integrated Marketing
- Interpersonal Leadership
- Lead Generation
- Leadership
- Leadership Development
- Lists
- Management
- Marketing
- Marketing Communications
- Marketing Program Design
- Marketing Strategy
- Online Advertising
- Online Marketing
- Operational Planning
- Organizational Leadership
- Program Management
- Project Management
- Project Planning
- Publishing
- Sales
- Segmentation
- Social Media
- Strategic Partnerships
- Strategic Planning
- Strategic Thinking
- Strategy
- Team Leadership
- Trade Shows
- • Audience data strategy
- • Driving operational efficiency and revenue
- • Marketing data management
- • Marketing operations technology
- • Vendor selection and management
- Public Speaking
- Photoshop
- Database Development And Lists
- Microsoft Office
- Customer Service
- Creative Direction And Copywriting
- Research
- Deliverables
- Business to Business B2b
- Business to Business
Jennifer Shumar Summary
- Jennifer Shumar, based in Pittsburgh, PA, US, is currently a Vice President, Marketing Data Strategy at Informa Engage. Jennifer Shumar brings experience from previous roles at Informa and Penton. Jennifer Shumar holds a 1993 - 1995 MPA in Public Administration @ Ball State University. With a robust skill set that includes Advertising, Analytics, B2B, B2B Marketing, B2B Marketing Strategy and more. Jennifer Shumar has 3 emails and 3 mobile phone numbers on RocketReach.
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