Jekyll + Hyde Labs Information

95% of new consumer products fail. We exist to make sure our clients are the 5% that dominate. Jekyll + Hyde Labs is not your traditional advertising agency. We are the ultimate cheat code for emerging and challenger CPG brands looking to conquer brick + mortar retail. If your goal is protecting the status quo or settling for single-digit growth, we are not the agency for you. But if you are ready to scale exponentially, you have found your partners. For over 30 years, we have helped hundreds of brands in the food, beverage, HBC, and OTC drug spaces navigate the high-stakes, unforgiving retail labyrinth. We have driven BILLIONS in retail sales by focusing on the only metric that actually matters: moving products off the physical shelf. HOW WE WIN THE SHELF: The Retail Acceleration System™: We don't just run ads. We audit your business, evaluate your margins, and build a retail-ready positioning system that buyers cannot ignore. Data-Driven Execution: We understand the retail landscape. We analyze IRI data, POS metrics, and market trends to constantly optimize live campaigns. We don't guess; we measure. Omni-Channel Domination: From initial creative concepts + packaging to tactical media planning + buying, we build cost-effective strategies that get attention. The "Patriot" Mindset: We are not mercenaries looking for a quick payday. We act as Strategy Architects, Advocates, and Champions fighting for our clients' long-term cause. Stop wasting time guessing what retail buyers want. Partner with the agency that knows how to build a legacy. THE RETAIL BLUEPRINT IS HERE: Our CEO, Mark Young, has published the definitive guide to our methodology: The 27 Unbreakable Rules: Build a $100M+ Brick + Mortar CPG Brand. It packs decades of hard-won, billion-dollar retail experience into the only playbook you'll ever need. https://www.amazon.com/27-Unbreakable-Rules-Build-Mortar-ebook/dp/B0GQ263ZVH/ref=tmm_kin_swatch_0?_encoding=UTF8&sr=8-1