Vice President, Data Strategy @ (October 2017 - February 2022)
Vice President, Data and Analytics @ PMX Agency (October 2000 - October 2017)
Vice President @ (October 2000 - October 2017)
General Manager @ AFC (November 1998 - September 2000)
Account Manager @ American List Counsel, Inc. (August 1997 - September 1998)
Account Executive @ Lewis Edge & Associates (September 1995 - August 1997)
Jeff Patterson Education
Montclair State University
Bachelor of Arts (Classics, Humanities)
1992-1996
Allentown High School 1987-1991
Jeff Patterson Skills
DIrect Marketing
Campaign Management
Email Marketing
Direct Mail
Customer Acquisition
Multi-channel Marketing
Database Marketing
Mobile Marketing
B2C
Online Lead Generation
Media Buying
Lead Generation
B2B
Publishing
Retail
FMCG
Client Services
Media Planning
Thought Leadership
Strategic Partnerships
Marketing Management
B2B Marketing
Marketing Strategy
Customer Retention
Segmentation
B2C marketing
New Customer Acquisitions
Lifetime Value
Marketing
Telemarketing
Analytics
Online Marketing
Digital Marketing
Integrated Marketing
Digital Strategy
CRM
Interactive Marketing
Loyalty Marketing
Strategy
Direct Response
Marketing Communications
E-commerce
Affiliate Marketing
Brand Development
Customer Insight
Relationship Marketing
Financial Services
Online Advertising
Marketing Research
Jeff Patterson Summary
Jeff Patterson, based in New York, NY, US, is currently a VP, Strategic Advancement at Acxiom. Jeff Patterson brings experience from previous roles at Acxiom, LiveRamp and Data Axle. Jeff Patterson holds a 1992 - 1996 Bachelor of Arts in Classics, Humanities @ Montclair State University. With a robust skill set that includes DIrect Marketing, Campaign Management, Email Marketing, Direct Mail, Customer Acquisition and more. Jeff Patterson has 7 emails and 4 mobile phone numbers on RocketReach.
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