Jeff McCarthy Email & Phone Number
Reader in Digital Capability and Employability @ The Manchester Metropolitan University
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Jeff McCarthy Location
- Liverpool, GB
Jeff McCarthy Work
- 2024 -now Reader in Digital Capability and Employability @
- 2024 -now Visiting Associate Professor @
- 2022 -now Faculty Graduate Outcomes and Alumni Lead @
- 2023 -now North West Council and Digital Day Council member @
- 2022 -now Associate Editor @
- 2018 -now DMA North Council @
- 2021 -2025 External Examiner @
- 2023 -2024 Faculty Employability co-Lead @
- 2009 -2024 Senior Lecturer: digital marketing, marketing, sport marketing @
- 2016 -2023 SEMrush champion @
- 2015 -2023 Freelance Contributor @
- 2015 -2022 Employability Lead: Marketing, Retail and Tourism @
- 2015 -2019 Programme Leader: MSc Multi-Channel Retailing @
- 2019 -2019 External Examiner @
- 2017 -2018 Online MBA Course Director @
- 2015 -2015 External Examiner @
- 2010 -2012 Programme Leader: PG Certificate Digital Marketing @
- 2015 -now Non Executive Director and NED and Operational Board Member @ Manchester Publicity Association
- 2003 -2009 Associate Lecturer @
- 2009 -2013 social media, sport and digital marketing specialist @ DigiPassion
- 2003 -2009 Partner @ Interactive Marketing
- 1996 -2003 Director of e-Business [CPA Jul '96 - May 2000, then MIG May 2000 - Mar 03] @ Direct Marketing Agencies
- 1992 -1993 Marketing Assistant @ SONY UK
Jeff McCarthy Education
- The Manchester Metropolitan University
Doctor of Philosophy - PhD (Social Media Marketing Strategy)
2010-2023 - Manchester Metropolitan University Business School
MRes (Distinction) (Social Media: Impact of Social Network Sites on relationship marketing)
2008-2010 - Manchester Metropolitan University Business School
2:1 (Business)
1990-1994 - Aalborg University
(Marketing/Marketing Management, General)
1991-1992 - Copenhagen Business School
(Marketing/Marketing Management, General)
1991-1992
Jeff McCarthy Skills
- Digital Marketing
- Blogging
- Social Media Marketing
- Email Marketing
- Online Marketing
- Marketing Communications
- Social Media
- B2B
- E-commerce
- SEO
- Marketing
- Direct Marketing
- Marketing Strategy
- Relationship Marketing
- Digital Strategy
- Mobile Marketing
- PPC
- Management
- Retail
- Mobile Devices
- Digital Media
- Business Development
- CRM
- Sports Marketing
- Training Delivery
- Brand Development
- Social Networking
- Copywriting
- Integrated Marketing
- Market Research
- Sports
- Google Analytics
- Web Analytics
- Social Media Measurement
- Content Strategy
- B2C
- Interactive Marketing
- Marketing Research
- Lead Generation
- SEM
- Catalogs
- Campaign Management
- Website Development
- Affiliate Marketing
- Google Adwords
- University Teaching
- internet retail
- Charity Marketing
- Higher Education
- E Commerce
- Search Engine Optimization Seo
- Consumer Marketing
- Search Engine Optimization
Jeff McCarthy Summary
- Jeff McCarthy, based in Liverpool, GB, is currently a Reader in Digital Capability and Employability at The Manchester Metropolitan University. Jeff McCarthy brings experience from previous roles at University of East London, The Manchester Metropolitan University, BIMA (British Interactive Media Association) and Taylor & Francis Group. Jeff McCarthy holds a 2010 - 2023 Doctor of Philosophy - PhD in Social Media Marketing Strategy @ The Manchester Metropolitan University. With a robust skill set that includes Digital Marketing, Blogging, Social Media Marketing, Email Marketing, Online Marketing and more. Jeff McCarthy has 6 emails and 6 mobile phone numbers on RocketReach.
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