Jeff MacPherson Email & Phone Number
Director, Monetization Platform and Services @ CBC Television
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Jeff MacPherson Location
- Toronto, ON, CA
Jeff MacPherson Work
- Member of the Board Of Directors @ (November 2019 - Present)
- Director, Monetization Platform and Services @ (January 2015 - Present)
- Senior Manager, Ad Operations @ (March 2013 - January 2015)
- Sales Production Manager @ (September 2008 - February 2013)
- Sales Operations Manager @ (November 2000 - October 2008)
- traffic Manager @ Toronto.com (May 1997 - November 2000)
Jeff MacPherson Education
- University of Toronto
Information Management
2010-2012 - McMaster University
Hons B.A. (History/Political Science)
Jeff MacPherson Skills
- Ad Serving
- Advertising
- Advertising Operations
- Content Strategy
- Cross-functional Team Leadership
- Digital Marketing
- Digital Media
- Digital Strategy
- Information Architecture
- Integrated Marketing
- Management
- Mobile Marketing
- New Media
- Online Advertising
- Online Marketing
- Product Development
- Sales Operations
- Social Media
- Social Media Marketing
- User Experience
- programmatic strategy
- Process Improvement
- Customer Service
- Microsoft Excel
- Business Analysis
- Cross Functional Team Leadership
Jeff MacPherson Summary
- Jeff MacPherson, based in Toronto, ON, CA, is currently a Director, Monetization Platform and Services at CBC Television. Jeff MacPherson brings experience from previous roles at IAB Canada, CBC Television and CTV. Jeff MacPherson holds a 2010 - 2012 Information Management @ University of Toronto. With a robust skill set that includes Ad Serving, Advertising, Advertising Operations, Content Strategy, Cross-functional Team Leadership and more. Jeff MacPherson has 1 mobile phone numbers on RocketReach.
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