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Jeff MacPherson Location
Toronto, ON, CA
Jeff MacPherson Work
2019 -now Member of the Board Of Directors @
2015 -now Director, Monetization Platform and Services @
2013 -2015 Senior Manager, Ad Operations @
2008 -2013 Sales Production Manager @
2000 -2008 Sales Operations Manager @
1997 -2000 traffic Manager @ Toronto.com
Jeff MacPherson Education
University of Toronto
(Information Management)
2010-2012
McMaster University
Jeff MacPherson Skills
Digital Marketing
Digital Media
Digital Strategy
User Experience
Advertising
Information Architecture
Content Strategy
Advertising Operations
Ad Serving
New Media
Mobile Marketing
Product Development
Sales Operations
Online Advertising
Social Media
Cross-functional Team Leadership
Integrated Marketing
programmatic strategy
Management
Social Media Marketing
Online Marketing
Process Improvement
Customer Service
Microsoft Excel
Business Analysis
Cross Functional Team Leadership
Jeff MacPherson Summary
Jeff MacPherson, based in Toronto, ON, CA, is currently a Director, Monetization Platform and Services at CBC Television. Jeff MacPherson brings experience from previous roles at IAB Canada, CBC Television, CTV and CTV inc. Interactive. Jeff MacPherson holds a 2010 - 2012 University of Toronto. With a robust skill set that includes Digital Marketing, Digital Media, Digital Strategy, User Experience, Advertising and more. Jeff MacPherson has 1 mobile phone numbers on RocketReach.
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