Jack Traps Competitors

Marmot is a legacy outdoor brand with more than 50 years of experience designing technical apparel and equipment built to perform in the mountains and beyond. Trusted by climbers, skiers, and outdoor enthusiasts, our gear is engineered for durability, protection, and freedom of movement—empowering people to push their limits and stay outside longer, in any conditions. As part of Newell Brands, a global leader in consumer and commercial products, Marmot combines deep outdoor expertise with the strength of a world-class organization—leveraging shared innovation, operational excellence, and a passion for building brands that truly matter where people live, work, learn, and play.

Our line of ice fishing tackle has been well received throughout the United States, Canada and the world. Our products have weathered the test of time and have proven to be very popular among ice fishing enthusiasts everywhere. HT Enterprises’ number one goal is to continue to offer the very best ice fishing tackle in the world, along with promotional support to help our dealers succeed. We will continue to do everything possible to keep the cost of manufacturing down, so that you will always remain competitive in the marketplace. Our wholesale-buying discount program has been designed to achieve maximum volume and high profits. In addition to pricing programs, we believe we offer our dealers a true advantage by partnering with fishing industry icons like Al, Ron and Jim Lindner, and Bob and Wayne Izumi. Our products are prominently featured on their television programs. And, in turn they are prominently featured in all our product promotional signage, literature and packaging. Our twenty-year association with high quality outdoor publications like The In-Fisherman, In-Fisherman Ice Guide and Walleye In-Sider Magazines and their editorial staff like Jeff Simpson, Matt Straw, Mark Strand and Bob Newman and others, means that fishing enthusiasts can barely turn a page during ice fishing season without seeing editorial or photo support of the HT product line. Our advertising program also includes Krause Publications’ widely praised Ice Guide along with countless regional fishing periodicals. This advertising and editorial support is invaluable to the HT brand and to dealers that proudly display the HT product and packaging. We’re grateful to our network of dealers and retailers and pledge to continually seek new ways to improve your businesses and users.

Rapala has been the world’s favorite fishing lure since 1936. Now Rapala lures are trusted by fishermen in over 140 countries worldwide. Rapala’s reputation stems from a towering list of world records, the knowledge of our Pro Staff, affiliation with the top brands in the industry and a history of unwavering dedication to the highest quality.