Genesis Media is the first company to connect user behavior, content analytics and programmatic advertising in one platform. The Genesis SSP analyzes how individual pieces of web content are consumed by people, leveraging this data to create viewable video ad experiences that are best suited for each page and each device. With programmatic technology, high-quality inventory is packaged into private marketplaces and direct deals benefitting buyers and sellers. Premium publishers, leading national advertising agencies and programmatic buyers rely on the company’s technology to accurately quantify the true value of publisher content and reduce waste for brand advertisers.
The company has seven operating offices in major US cities including Denver, Detroit, Chicago, Los Angeles, San Francisco and Seattle with New York headquarters.
For more information about Genesis Media and its services, please visit www.genesismedia.com or follow the company on Twitter @GenesisMediaNY.
Katherine Torrini is a creativity expert, visual strategist and innovation catalyst who has brought her visual magic to the likes of NASA, Dell, Coca-Cola, KPMG, Southwest Airlines and The Institute for the Future. Katherine and Team Creative Catalyst have been drawing out ideas and empowering creativity since 2007. Based in Austin, TX, the team is available for events nationwide.
Spark Creative combines wildly creative thinkers from the arts with a powerful background in business, to inspire and deliver great performances. We bring the skills of stage and screen to companies, to help them create profound and empathetic connections with their teams and clients, backed by cutting-edge research. Masterful storytelling. Dynamic presence. Unbridled creativity. Enhanced agility and adaptability. Engaging teambuilding. Smart, relevant, and above all, not boring.
Spark was founded in 1995 at the Stanford Graduate School of Business to help fellow MBA students improve skills in communication, executive presence and storytelling. We have entertained, trained & inspired for private clients over 250,000 people in over 2500 groundbreaking performances, workshops, and corporate events. Our growing portfolio includes:
• Amazing custom musical productions for clients, focused on their industry, company and team
• Innovative training and workshops, designed and led by MBAs and PhDs from Stanford, Kellogg and Harvard
• Inspiring branded content, written and performed by award-winning writers and performers from shows such as Saturday Night Live, 30 Rock, Colbert Report, and dozens of other films and television programs
• And electrifying performances of our award-winning portfolio of shows, with over 5000 performances to date worldwide
For 25 years Spark Creative has delighted clients worldwide, from Fortune 500 brands, to leading global consultancies and investment companies, as well as premier MBA programs, VCs and start-ups. www.sparkcreative.com