IX Information

IX (NINE) is a foundational brand strategy and insights agency. We help brands discover what makes them different, understand why it matters to people, and turn that understanding into meaningful growth. Foundational Brand Strategy | Find what makes you different. We start with your brand's essence, then build your vision, mission, purpose, promise, and values out of it. Your team ends up with a clear center to position, create, and decide from. Ethnographic Research | See who you serve, up close. We spend time with the people you serve, where they live and decide, to learn how they behave, feel, and make meaning. You come away knowing your audience beyond what a survey can tell you, and knowing where your brand meets them. Ideation & Speculative Design | Set it in motion. We help teams imagine new products, experiences, services, and futures, then turn the strongest ideas into something you can act on now. 1:1 Advisory | Discover what's right for you. Work 1:1 with the IX team to think through challenges, pressure-test ideas, and turn insight into action. In addition to our insight and strategy work, we offer the following trainings to help build your team's capabilities. Insight Training MASK Personas & Segmentation Brand Behavior Training Creativity Training Relational Training Empathy Training