IVG Media Information

We started primarily focusing on Paid Advertising services through Facebook and Google, but we realized that this service was merely a cog in the digital advertising machine. From there we created a system incorporating a variety of chosen platforms and services all communicating and integrated with each other with the sole purpose of bringing our clients more customers at an efficiency level unseen before. When you run any kind of digital marketing you’re not simply putting it in front of everyone as if it were an ad in a newspaper or on tv. You as the business owner have the choice in who sees that ad. That is the power of digital marketing: choice. The amount of money put towards an ad can be split towards certain audiences and it takes time, practice, and expertise in finding the right person that will engage with the ad. The beauty of this is when you pair effective paid advertising with other outreach methods you end up with a machine constantly bringing new customers to your business. Nowadays there are a lot of different marketing agencies out there. Most of them only focus on a single service. We focus on whole solutions and strategies. Where one agency is only doing paid advertising we integrate it with LinkedIn outreach, and cold emails while bringing all customers through a single sales process. Our service itself is wholly unique taking time to sculpt and optimize over time but lead to a product that brings results. We went down this path not because we wanted to but out of necessity. Through our time in paid advertising we saw a need that, even with ads, many businesses still weren’t taking full advantage of what the digital landscape had to offer. There’s only so much time in a single day and every business owner knows they can’t do everything. We serve to take the pressure off the owner and help bring them new customers and clients so they can focus on what they know and enjoy most.