Ivan Ferrando Email & Phone Number

Fractional CMO and Board Advisor | Marketing and Digital Transformation | AI and Martech Strategy

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Ivan Ferrando Location

Argentina

Ivan Ferrando Work

2026 -now Fractional CMO and Board Advisor | Marketing and Digital Transformation | AI and Martech Strategy @ Interim CMO
2025 -2026 Chief Marketing Officer ( CMO ) @
2023 -2025 General Director of Marketing and Communication @
2023 -2023 Marketing Director @
2015 -2023 Director of Marketing and External Communications @
2018 -2023 Head of Marketing and Communications Americas and Southern Europe @
2015 -2017 Head of Marketing and External Communication Americas @
2010 -2015 Chief Marketing Officer Latin America @
2009 -2010 Marketing Manager @
2007 -2008 Business and Marketing Director, Car One Group @
2003 -2007 Vice President, Group Account Director - United States @
2001 -2003 Global Consumer Insights Manager - United States @
1994 -2001 Gerente de Publicidad e Investigacion de Mercado @

Ivan Ferrando Education

Universidad de San Andrés
Master's degree (Marketing & Communication with Digital orientation)
2021-2022
London Business School
Leading the Lifetime Partner Transformation
2019-2019
IMD Business School
Global Future Leadership Program - Set Up (Business Leadership)
2016-2016
Northwestern University - Kellogg School of Management
Associate's Degree (Business Marketing Strategy)
2014-2014
Burke Institute
Seminar (Tools and Techniques of Data Analysis)
2001-2001
Universidad de 'San Andrés'
Posgrado (Especializacion en Marketing)
1999-2000
Burke Institute
Seminar (Focus Group Moderator Training)
1999-1999
Burke Institute
Seminar (Communicating Marketing Research)
1999-1999
University of Central Florida
Award ("Intensive English Program")
1998-1998
Burke Institute
Seminar (Practical Marketing Research)
1998-1998
Ford Motor Company
Curso ("Marketing deliverables to support product development and global market analysis")
1998-1998
Universidad Austral, Buenos Aires
Seminario Internacional ("Las claves del marketing en accion")
1997-1997
Universidad de 'San Andrés'
Seminario ("How to develop & manatin positive sales relationships")
1997-1997
Forum Telecom
Nuevas formas de negocio y servicio al cliente ("Tecnologias internet como herramienta competitiva")
1997-1997
University of California, Berkeley
Program ("Fundamentals of Marketing")
1996-1996
Altschul Consultores
Taller de trabajo ("Field Consulting Approach")
1996-1996
Dale Carnegie
Workshop ("Strategic Presentations")
1996-1996
Price Waterhouse
Curso ("La venta profesional")
1996-1996
Universidad de Belgrano
Bachelor of Business Administration - BBA
1989-1994
Pilgrims' College
Bachillerato (Bachiller)
1983-1988

Ivan Ferrando Skills

Marketing Communications
Leadership
Marketing multicultural
SEO
Marketing de servicios
Marketing
Comunicación
Retención de clientes
Liderazgo de equipos
Marketing Strategy
Integrated Marketing
Planificación estratégica
CRM
Direct Marketing
Brand Development
Comunicaciones de marketing
Market Research
Advertising
Product Development
Publicidad
Strategic Planning
Brand Management
Corporate Communications
Online Advertising
Publicidad en Internet
Plan de marketing
Customer Insight
Investigación de mercados
Marketing Management
Product Marketing
Competitive Analysis
Online Marketing
Market Planning
Budgets
Account Management
Mobile Marketing
Digital Marketing
Retail
Marketing digital
Management
Negociación
Team Leadership
Talent Management
Negotiation
Strategic Partnerships
Coaching
Estrategia de mercadotecnia
Mercadotecnia
Medios digitales
Marketing de redes sociales
Strategy
Business Strategy
Pricing
New Business Development
Business Development
Sales
Administración y dirección de empresas
Estrategia
Program Management
Social Media
Proyectos
Redes sociales
Project Management

Ivan Ferrando Summary

Ivan Ferrando, based in Argentina, is currently a Fractional CMO and Board Advisor | Marketing and Digital Transformation | AI and Martech Strategy at Interim CMO. Ivan Ferrando brings experience from previous roles at Montironi, Universidad Siglo 21, Mostaza y Pan S.A and La Caja de Ahorro y Seguro. Ivan Ferrando holds a 2021 - 2022 Master's degree in Marketing & Communication with Digital orientation @ Universidad de San Andrés. With a robust skill set that includes Marketing Communications, Leadership, Marketing multicultural, SEO, Marketing de servicios and more. Ivan Ferrando has 2 emails and 2 mobile phone numbers on RocketReach.