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Isabel Aneyba Location
Austin, TX, US
Isabel Aneyba Work
Head of Research | Consumer Insights and UX Research @ (January 2006 - Present)
Thought Leader @ (January 2019 - Present)
Board Member @ (January 2017 - January 2019)
Senior User Researcher @ (January 2021 - January 2022)
Senior User Researcher (Strategic on-site research; impacted by COVID-19) @ (January 2020 - January 2020)
Category Manager @ (January 2003 - January 2005)
Chief Marketing Officer @ (January 1997 - January 2001)
Brand Manager @ (January 1995 - January 1996)
Strategic Marketing Planning Program Coordinator @ (January 1992 - January 1994)
Isabel Aneyba Education
The University of Texas at Austin
Master of Business Administration - MBA (Strategy & Entrepreneurship)
2001-2002
Tecnológico de Monterrey
Master of Business Administration - MBA (Marketing)
Universidad Autónoma de Nuevo León
Bachelor of Business Administration
Isabel Aneyba Skills
Leadership
Marketing Management
Positioning
Consumer Insight
Retail
Networking
Brand Equity
Food and Beverage
Market Research
Healthcare
Competitive Analysis
Business Insights
Hispanic Marketing
Insight Generation
Competitive Intelligence
Strategy
Co Creation
Product Innovation
Customer Insight
Marketing
Focus Groups
Qualitative Research
Segmentation
Ethnography
Online Research
Market Analysis
Product Development
Marketing Strategy
US Hispanic Market
Consumer Behavior
Consumer Behaviour
Public Speaking
Usability Research
Data Synthesis
Event Production
Strategic Planning
Global Customer Insights Manager
B2b Marketing Strategy
Budget Management
Critical Thinking
Business Strategy
Project Management
CPG Industry
Isabel Aneyba Summary
Isabel Aneyba, based in Austin, TX, US, is currently a Head of Research | Consumer Insights and UX Research at COMARKA Research. Isabel Aneyba brings experience from previous roles at QRCA, Shipt and Realtor.com. Isabel Aneyba holds a 2001 - 2002 Master of Business Administration - MBA in Strategy & Entrepreneurship @ The University of Texas at Austin. With a robust skill set that includes Leadership, Marketing Management, Positioning, Consumer Insight, Retail and more. Isabel Aneyba has 1 emails and 1 mobile phone numbers on RocketReach.
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