We specialize in market readiness. Many early-stage brands, products, and ideas fail to reach adoption, because no matter how innovative the offering, strategy is often lacking and execution is misaligned with intended markets and audiences. By combining expertise, innovation, and insight, we identify real opportunities in areas that are primed for success. We design systems and realize brands, messaging, and products into market-ready states.
| Website | http://www.is-at.com |
| Employees | 2 (2 on RocketReach) |
| Founded | 2021 |
| Industry | Design Services |
| Keywords | Market Readiness, Go To Market, Market Entry, Market Validation, Product Launch, Target Market, New Product Launch, Marketing Strategy, Market Positioning, Market Strategy, Growth Strategy, Market Analysis, Market Research, Brand Strategy, Competitive Analysis, Strategic Planning, Business Strategy, Product Development, Consumer Research, Business Planning |
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Heather Furman is the Co-Founder and Executive Creative Director of is + at.
2 people are employed at is + at.
Top is + at Employees
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31
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Matthew Thornton
Principal at is + at
New York, NY, US14
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