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Part of the Interpublic network, the IPG Media Lab identifies and researches innovations and trends that will change the media landscape and how brands engage with their audiences. Since 2006, the Lab has worked with our clients and with industry partners who can help them best adapt to disruptive change.

IPG Media Lab Questions

The IPG Media Lab annual revenue was $4.4 billion in 2026.

Richard Yao is the Associate Director, Strategy and Content of IPG Media Lab.

6 people are employed at IPG Media Lab.

IPG Media Lab is based in New York, New York.

The NAICS codes for IPG Media Lab are [541830, 54, 5418, 54183, 541].

The SIC codes for IPG Media Lab are [73, 731].

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