INVRTUAL Information

Good products lose to products that are easier to understand. A vendor with a deep, configurable portfolio is at a structural disadvantage the moment the customer has to imagine something. The range is too large to display, the variants too many to photograph, and the decision is visual. INVRTUAL builds the Product Studio: an activation layer that takes the product data and digital assets you already have and turns them into interactive buying experiences across web, sales, retail, AR, and AI. Manage once. Activate everywhere. FOUR EXPERIENCES, FOUR BUYING MOMENTS • Product Catalog: present the whole portfolio interactively, including the products and variants you cannot physically display. • Product Viewer: let customers explore a product in 3D, switch materials and variants, and see it at real scale in their own space with AR, in the browser. • Product Planner: build complete product combinations with the customer, and turn a proposal everyone reads differently into one picture everyone can see. • Product Advisor: a product expert that knows your range, asks what a good salesperson would, and narrows a large portfolio to a recommendation it can explain. HOW WE WORK • We start from what you already have: a product list, a PIM export, photography, CAD files if they exist. • We build on the stack you run. Your PIM, ERP, shop, and CMS keep their jobs; nothing has to be replaced to start. • No app store. Everything a customer touches runs in a browser, augmented reality included. • Every module has a published business case and a calculator you can run with your own figures. • Your data stays in Germany, on infrastructure we operate ourselves, in line with the GDPR. A pilot is typically live in two to four weeks, on a focused set of your products. See it on your own products: invrtual.de