Intrinsic Strategy Information

Intrinsic Strategy was founded as an executive-level strategy consultancy for companies in tech and edtech. The firm's principal, Frank Catalano, has worked with a wide variety of companies in digital technology, content and services, primarily in education and consumer markets. Intrinsic Strategy has developed creative and practical strategies for new initiatives on both a retained and interim-executive basis. Clients have included Apple, Pearson, McGraw-Hill, MetaMetrics, ParentSquare, College Guidance Network, Corbis, Rick Steves' Europe Through the Back Door and the Toy Industry Association, among others.