IntegratedBrands.org Information

Consistency... coherence... synergy... 360º... integration... call it what you will, a brand will be remembered and thought of more favorably if all modes of communications work together and speak with the same voice. This Integrated Brand's website is a showcase for brands that are doing it right. It is for brands with a clear vision and sensible strategies. It is for brands that express themselves consistently and coherently. It is for brands that are using new digital tools effectively. It was created it because it is difficult to find anywhere on the internet that showed how all the different aspects of a brand's communications tie together – particularly innovative digital communications. There is so much sophistication in the way online tools are being used these days and it is difficult to research. This is a site that is designed to help the marketing community make brands more inspiring. If you notice a brand that you find inspiring, please add it to the site. If you work for a company that has (or is) an inspiring brand, please upload it along with examples of the communications that are helping it grow. If you work for an agency that has helped create a successful brand, you are welcome to showcase your work. Visit www.integratedbrands.org