Inside Performance Competitors

Velocity supports athletes and organizations striving to achieve their best performance. Velocity was founded in 1999 by world-renowned coach Loren Seagrave, a five-time NCAA champion coach who trains Olympic, professional, and college athletes. Velocity continued to evolve its elite training methodology under the direction of High Performance Director Ken Vick. The integrated methodology has provided training, rehab, regen, nutrition and mindset to elite athletes and organizations ranging from US Soccer and US Cycling, the Chinese Olympic Committee, athletes from the national teams of 17 countries and 20 1st round NFL draft picks. At Velocity, athletes of any skill level can realize their potential through advanced training programs taught by degreed and certified coaches proven to increase speed, power, and agility, while reducing the risk of sports-related injuries.

Born in the mountains out of love for freeride skiing, our passion for adventure runs deep. We believe that freeride is a mindset, an attitude, a drive to challenge convention, to forge your own path, to explore and discover, and choosing your own line. Based on this, our purpose is simple. As for our products, they all enable the freedom to be adventurous. Whether horizontally or vertically, on skis, by bike, or on foot, they offer the optimal balance of style and performance. Our Scandinavian heritage is ever-present, and our commitment to doing better things in a better way is our never-ending responsibility. For memories, stories, products, and adventures that will withstand the test of time.

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