Founded in 2001 with just a $500 investment and a $1,500 loan, Vivid Racing has grown into a multi-million-dollar leader in online automotive performance parts. Based in Gilbert, Arizona, we are passionate about fueling the ambitions of vehicle enthusiasts worldwide, offering over 2 million products for performance cars, trucks, Jeeps, UTVs, and motorcycles.
Our reputation was built on innovation and industry leadership—showcased through iconic project cars, magazine features, exclusive road rally events, and viral video content. Over the years, we’ve not only expanded our product catalog but also launched our own line of premium parts, including exhaust systems, suspension upgrades, wheels, carbon aero components, and tuning solutions.
With a customer-centric team and a commitment to leveraging cutting-edge technology and logistics, Vivid Racing continues to stay at the forefront of the automotive industry. As we embrace the latest social media trends, our global presence grows stronger, and our mission to deliver exceptional experiences to enthusiasts everywhere remains our driving force.
AEM Performance Electronics is a subsidiary of Holley Performance Products, the largest performance aftermarket company in the world. AEM Performance Electronics is proud to offer ICE and EV control solutions for the performance aftermarket and conversion applications. AEM EV Vehicle Control Units and supporting electronics allow calibrators to create customized torque management strategies applicable to a wide range of EV systems and component combinations. We integrate EV systems to deliver the highest levels of safety and driving satisfaction, and unify the tuning experience by providing motorsports- and conversion-ready features presented in a high-feature, modern and customizable interface. For ICE applications, AEM has a tenured history serving the performance aftermarket and motorsports industry.
AEM Performance Electronics operates within Holley’s Tuning Group alongside six established tuning brands, APR, DiabloSport, Dinan, Edge Products, Range Technology, and Superchips, as stewards in performance tuning in the automotive aftermarket. AEM Performance Electronics’ headquarters are in Hawthorne, CA supported by colleagues across multiple locations: Ogden, UT; Sanford, FL; Opelika, AL; and Holley’s corporate office in Bowling Green, KY.
It takes the brightest innovative minds to keep Holley Tuning Group on the cutting-edge of performance electronics. We regularly recruit team members through colleges and universities to fill positions with the most qualified and dedicated employees. Our team members are known for having a passion for creating the world’s best automotive performance products. Ever growing and expanding, Holley Tuning Group has gone from start-ups to a powerful group within Holley (NYSE:HLLY). Our plans include expanding products into new markets, as well as new geographies, all while remaining dedicated to product innovation and exceptional customer service to the growing number of global enthusiasts.
Vibrant Performance was established in 1997 to design and produce Exhaust and Induction components for the Sport Compact performance market, which, at the time, was a small but rapidly emerging segment of the high performance aftermarket. Since that time, this market has exploded, becoming a global phenomenon in the process and we are proud to have been part of this growth in North America and around the world.
Over the years, our product offering has become substantially more diversified and we now proudly cater to many other segments of the performance aftermarket. If you are looking to improve the performance of your vehicle, whether it be a Race Car, a Hot Rod, a Muscle Car, a Sport Compact, a Truck or even a Motorcycle, Vibrant has the component and full assemblies that you want and need in order to help you enjoy your ride to the fullest. Our mission is to continuously identify, develop and produce the type of high quality products that are in demand by leading industry professionals and their customers. Our product development and marketing teams are 100% committed to the continuous evolution of our product line in order to stay ahead of the ever-changing needs of the industry and the customers we serve.
In addition to our Vibrant Performance branded products, we have been awarded numerous contracts to supply a variety of products and services, on a private label basis, to some of the world’s leading OEM and aftermarket companies. Many of the industry's leading manufacturers look to Vibrant Performance for innovative products and solutions and you should too!
Sport Compact or Domestic, Street Car or Race Car, Bolt-On or Full Custom, Vibrant Performance has got you covered!