Our vision is to help humans maximize their athletic potential. We achieve this by offering innovative technology and share impactful insights to help athletes perform better. Our core product is a user-friendly software application that offers a wide range of video analysis tools combined with various sensor integrations to help coaches and athletes perform better and improve faster. The goal is to make data and information previously restricted to university and sport laboratories available to teams, coaches and athletes when and where they practice their sports. Simply put; we offer an all-in-one solution for sports analysis and improvement. -- Initial Force is a sports performance technology company that was started in 2006 as a spin-out from the Norwegian University of Science and Technology. Our HQ is located in Trondheim (Norway), but we also have offices in the US, and employees in Brazil and Ukraine.
| Website | https://www.initialforce.com/ |
| Revenue | $2.4 million |
| Employees | 27 (22 on RocketReach) |
| Founded | 2006 |
| Phone | +47 73 50 93 85 |
| Industry | Software Development, Computer software, Technology, Sensors, Biomechanics |
| Web Rank | 3 Million |
| Keywords | Fitness App, Human Performance, Athletic Performance, Athletic Data, Sports Technology, Athlete Training, Fitness Software, Performance Analysis, Sports Analytics, Athletic Training Software, Fitness Analytics, Sports Performance Software, Strength And Conditioning, Exercise Tracking, Workout Tracking Software, Data Driven Fitness, Athlete Monitoring, Biometric Data Analysis, Sports Science Technology, Performance Improvement |
| Competitors | Bureau Veritas Group, ADT, G4S, Brink’s Inc, Prosegur, Securitas Group, Axis Group, Guardtime, Allied Universal Corporation +39 more (view full list) |
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The Initial Force AS annual revenue was $2.4 million in 2026.
Øystein Krog is the CTO of Initial Force AS.
22 people are employed at Initial Force AS.