At SocialPubli, we believe that we are all influencers. Today, it’s not just people who have millions of followers who help to win over consumers. It has also been proven that micro-influencers, ordinary people, can be a very important component in a marketing strategy.
A micro-influencer doesn’t need to be famous or accumulate legions of fans. Normally they have a smaller number of followers, but of a very high quality, since they are usually people with whom they have some kind of tie (friends, family, work colleagues..) and over whom they have a high degree of influence. At the end of the day, what people we know say to us is a lot more valuable than what someone says who doesn’t even know that we exist.
The most completed AI-powered Influencer Marketing platform for worldwide brands and agencies, with a full stack of solutions to manage and optimize influencer campaigns at scale.
It is the platform of choice for companies like Johnson & Johnson, Nestlé, Havas Media, Samsung, Ogilvy, and others.
Buzzoole, Agent Of Influence, accompagna le aziende nell’evoluzione dell’Influencer Marketing sviluppando strategie innovative basate sull’unione tra creatività umana e tecnologia avanzata.
Attraverso la propria piattaforma proprietaria potenziata dall’Intelligenza Artificiale, Buzzoole analizza e gestisce in tempo reale dati provenienti da oltre 2 milioni di profili influencer globali e oltre 770 milioni di contenuti sui principali social media. In questo modo, offre consulenza strategica completa, modelli data-driven per massimizzare il ROI delle campagne e tutelare la brand safety, e una piattaforma SaaS per la gestione autonoma dell’intero processo di Influencer Marketing.