Influence Podium Information

PR was effective a decade ago. Building an audience of fans and a content flywheel at your B2B company is 100x more effective today. At Influence Podium, we strategize, produce, and distribute content to help scale the voice of B2B CEOs and thinking throughout your company’s content marketing efforts. We've changed B2B Thought Leadership - Old World: You need PR to reach your audience and create trust. New World: You leverage content to build a community and earn that trust. Old World: CEOs don’t talk to the market, only the company does. New World: CEOs are the face of the company and lead the content strategy. Old World: One whitepaper and one ebook a quarter is our content strategy. New World: We create 30+ pieces of content a month through social, blogs, and podcasting. Old World: Views and engagement rate is all we measure content on. New World: New Business Revenue is our goal, content helps fuel that. Want to join us in this New World? Let’s talk.