INDARU Information

INDARU is an independent Media & Data consultancy. We provide independent, fact-based advice so that you can extract the maximum value from your media investment. Media Consulting: we will help you set the foundation for your marketing operating model and navigate the constantly evolving media landscape * Media agency selection * Marketing technology selection * Organizational design * Audience & data strategy * Data negotiation * C level 1-to-1 training * Media in-housing Media Audits: we can provide the insights you need to improve your media buying * SEM * SEO * Programmatic * Analytics * Amazon * Paid social Data & Analytics: we can help you make data driven decisions and streamline data collection and management * Marketing mix modeling * Customer analytics: churn, segmentation * Audience creation & modeling * Dashboarding & data visualization AITA ®: we have developed a new generation MMM solution AITA (Artificial Intelligence Tool for Advertisers) that enables us to build powerful marketing mix models to optimize your marketing mix and forecast your media investments. Leverage the power of data to transform your marketing activities, stay ahead of the competition, and drive results.