Implements Direct Competitors

As rural Australia’s most trusted agribusiness, Elders has played a key role in rural Australia for more than 185 years. Our expansive network across Australia offers links to markets, tailored advice and specialist knowledge across a range of products and services, including farm supplies, agronomy, livestock, wool, grain, finance, insurance, and real estate. We are committed to delivering value to the local communities in which we operate and leading the way to a sustainable and prosperous future for Australia’s agriculture industry. Elders, for Australian Agriculture.

Blackwoods is Australia’s leading supplier of industrial and safety supplies. For over 145 years, we have supported businesses big and small with our range of over 300,000 products from the world’s best brands. From the Sydney Harbour Bridge to the most remote corners of Australia, and your local mechanic, we supply what our customers need when they need it, along with unparalleled expertise and service from our passionate team. With a national footprint of over 50 branches and 6 Distribution Centres, our people are at the heart of everything we do. We have a diverse, inclusive, and safe workplace where our team members care about each other and enjoy building meaningful connections. Being a part of the Wesfarmers group, also means that our team members have endless opportunities to build a fulfilling career and help more people build a better Australia.

Established in 1932, the Hastings Deering Group is one of the top 5 Cat dealers worldwide. The company is the exclusive distributor for the sale of Cat equipment, technology solutions, parts and service support in our territories. Headquartered in Brisbane, Queensland, Australia, Hastings Deering has over 3000 employees, across 23 business service centres throughout Queensland, Northern Territory, Papua New Guinea, the Solomon Islands and New Caledonia. We sell, rent, and offer outstanding support and parts distribution services for customers across a range of industries, including mining, general construction, civil transport and commercial construction, power systems, government, primary industries and marine. In 1992, the Hastings Deering Group was purchased by Sime Darby Berhad, one of the oldest and largest Cat dealers in the world and a multinational organisation with more than 200 companies operating in 26 countries. Today, the combination of our rich history, the expertise of our people and our genuine commitment to understand our customers’ needs continues to sustain Hastings Deering as a market leader providing solutions that deliver superior outcomes for our customers.