Impact Plus is a sustaintech solution enabling digital advertising players (brands, agencies, adtechs and adnetworks) to evaluate and reduce their environmental impact accross 50 countries. Impact Plus builds new performances indicators and tools to help this ecosystem to use GHG emissions and electricity consumption to inform their digital advertising strategy. Since 2020, Impact Plus supports brands (such as L’Oréal, Nestlé, Procter&Gamble and their agencies) in their process for a more sustainable media buying ; adnetworks and adtechs are equipped with Impact+ environment impact evaluation solutions, integrated seamlessly to ad delivery systems.
| Website | https://www.weareimpactplus.com |
| Employees | 21 (16 on RocketReach) |
| Founded | 2020 |
| Industry | Advertising Services |
| Keywords | Digital Advertising, Environmental Impact, Carbon Footprint, Sustainability, Adtech, Ad Network, Brand Advertising, Agency Advertising, Marketing Analytics, Environmental Analytics, Performance Indicators, Environmental Performance, Advertising Technology, Green Marketing, Sustainable Advertising, Eco-Friendly Advertising, Advertising Measurement, Environmental Measurement |
| Competitors | LinkedIn, HubSpot, Coursera, Udemy, Semrush, Hootsuite, Skillshare, calameo.com, DigitalMarketer, Buffer +41 more (view full list) |
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Audrey Danthony is the Co-founder and Chief Product Officer of Impact Plus.
16 people are employed at Impact Plus.
Impact Plus is based in Paris, Île-de-France.